{"id":4744,"date":"2014-05-12T14:08:36","date_gmt":"2014-05-12T13:08:36","guid":{"rendered":"http:\/\/test.yolandadominguez.com\/portfolio\/no-soy-solo-un-cuerpo\/"},"modified":"2017-07-06T10:10:55","modified_gmt":"2017-07-06T09:10:55","slug":"no-soy-solo-un-cuerpo","status":"publish","type":"portfolio","link":"https:\/\/yolandadominguez.com\/en\/portfolio\/no-soy-solo-un-cuerpo\/","title":{"rendered":"I\u00b4m not just a body"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]Action carried out in Florida, USA in which several women walk along a beach waterfront pulling from a banner with the slogan \u2018I\u2019M NOT JUST A BODY\u2019 in a similiar way as advertisement aircrafts do.<\/p>\n<p>The goal of the action is <strong>to send a counter-message aimed towards the one proposed by mainstream media which constantly represent women as precisely just a body.<\/strong><\/p>\n<p>This distorted representation showed in mass media sets the bar by which a woman is valued. Adverts, magazines, movies and even cartoons usually determine that <strong>the most valuable virtue in a woman for her success is her physical appearance.<\/strong> This kind of messages generate a considerable pressure on the perception of a woman\u2019s body, which often translate into severe health and psychological disorders. The result of those issues tend to be regarded however as part of a \u2018normal\u2019 everyday life (diets, plastic surgeries\u2026) jeopardising in that way women\u2019s professional, intellectual and even personal self development.<\/p>\n<p>By using the strategy of \u2018culture jamming\u2019 (utilising a given media to subvert its own discourse) the woman\u2019s body is turned here into an active agent capable of sending out a clear and robust response: <strong>I\u2019M NOT JUST A BODY.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_video link=&#8221;https:\/\/www.youtube.com\/watch?v=f_J6vGmb_JI&#8221; align=&#8221;center&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]Action carried out in Florida, USA in which several women walk along a beach waterfront pulling from a banner with the slogan \u2018I\u2019M NOT JUST A BODY\u2019 in a similiar way as advertisement aircrafts do. The goal of the action is to send a counter-message aimed towards the one proposed by mainstream media which constantly&hellip;<\/p>\n","protected":false},"author":2,"featured_media":4262,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"portfolio_category":[36],"portfolio_tag":[],"class_list":["post-4744","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-actions"],"acf":[],"_links":{"self":[{"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio\/4744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/comments?post=4744"}],"version-history":[{"count":1,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio\/4744\/revisions"}],"predecessor-version":[{"id":4745,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio\/4744\/revisions\/4745"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/media\/4262"}],"wp:attachment":[{"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/media?parent=4744"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio_category?post=4744"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/yolandadominguez.com\/en\/wp-json\/wp\/v2\/portfolio_tag?post=4744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}